• Business,  Strategy

    Mediocrity Can Destroy Your Business

    No one was ever born mediocre. The mediocre mindset is formed through continous exposure to mediocre cultures, associations or systems. The good news is this, mediocrity can be unlearned. By gaining insight and a better know-how, we transform our minds and raise our standards. Scenario 1, you walk into a salon to get your hair done, the equipment looks tacky and out of place, the customer service is lousy and you are offered poor service right from the door.  Majority of people accept this as the norm. Scenario 2, you go into a restaurant and the food is better imagined than what you are being served. The tablecloth was recently used with…

  • Strategy

    The Science of Impact

    “Business without profit is madness!” My professor said as he stroked his grey beards while he slowly paced back and forth in the classroom. This would be the first unforgettable lesson in microeconomics. In the same vein, I think motion without impact is madness. Most people have a long list of activities they were involved in the previous year, yet their businesses seem unchanged. How did others make an impact with half the energy, task and time expended? Become efficentric, a word I used to describe an addiction to efficiency which focuses on the value of the output produced and the impact created rather than the amount of time and…

  • Business,  Strategy

    Become the Irresistible Brand in 2 Steps

    A new entrepreneur met me with an idea about packaging roasted nuts and she seems very eager to tell me how passionate she was about her idea and how people loved her nuts. She had created a sample of the package and was about to print them the following week. As she showed me the sample design, I asked her about the designer and where the inspiration came from. I did a simple google search for similar products. Then I pointed at the various designs on the screen and I asked her in one sentence, “If you saw your products next to these ones on the shelf, which one would…

  • Strategy

    Healthy Habits Every Entrepreneur Must Have

    excerpts from the book, “15 Habits to a New You,” by Ima Isip All the money in the world can’t buy you back good health. But all the good health in the world can get back all the money in the world. We know it can be crazy keeping fit as an entrepreneur especially if your business takes the best part of you, but nevertheless, your health is more important than your business. Here is the ABC of staying healthy for entrepreneurs while running a healthy business. Stay hydrated by having a bottle of water with you all day within your reach. Try jogging at least once a week on…

  • Strategy

    Who Stole My Idea? The Executionist!

    I was watching the evening news last year and I was shocked as I saw a school launching a product I had proposed to work with them on a month earlier and I yelled, “thieves! they stole my idea.” Shamelessly, they even used the same name I proposed. We all have many of these stories. How do we prevent idea theft and why do the fast keep winning the slow? Have you ever heard the phrase, “there are a million and one ideas?” Ideas become worthless or merely wishful thinking if they are not executed. The person who conceives an idea is not necessarily the one who can execute it.…

  • Book Review

    3 Books That Changed the Way I Think

    Let’s start by saying that my greatest reading weakness is I don’t remember much of the message of a poorly written book. That been said, I must add that the common denominator of all the books on this list is that I will eternally remember their central message and how these books have influenced some big decisions I made. I can only claim that a few books have changed my thoughts 360% apart from the Bible, so I actually mean 3 books that literally changed the way I think.  I think I have read over one hundred motivational and business books, well, I am not that old, hint: i I am still a…

  • Strategy

    How Businesses Evolve

    There is a saying that goes that it is what you knew that brought you to this level, to get to the next level, you need a new set of knowledge. So do not rest on your oars because you may need to deliberately unlearn what you knew about business management and gain fresh knowledge on how to navigate your way to the next level. Here are the stages of business growth, many small businesses either die or get stuck at the first or second stage. Cash flow Creation Cash flow Sustenance Cash flow Growth Stage One: Cash Flow Generation In the first stage, you have this amazing idea of…